Ah, the walk cycle. It’s the bane of many an animator’s existence, and yet it’s a necessary evil. Getting them to look right is a challenge, especially in the world of animatics. With limited time and limited resources, we still need to do the best we can with what we have to make these characters…
Throughout my career, I have seen many trends come and go in the advertising world. One aspect that has remained a constant is television advertising testing with animatics. There has been a lot of discussion lately about what is the best way to test an idea in order to get it produced into an on-air commercial….